On Saturday, a large demonstration is planned outside the White House, under the slogan "We vape, we vote". The event is organized by the United Vapers Alliance (UVA).
"It is about the right to choose. We are adults who have chosen to vejpa instead of smoking. Vaping has saved our lives. What gives our politicians the right to take that choice away?" says UVA activist Tristan Thompson to Canadian RegWatch TV channel.
The arguments so far have centered on the fact that vejping is increasing among young people in the US and that the health risks of e-cigarettes are unknown. At the same time, studies show that the number of young people smoking analog cigarettes has declined sharply as vejp use has increased. In-depth studies also show that young people who used to smoke, or were at risk of starting to smoke, are now using e-cigarettes instead, for example, CNN reported earlier this week.
The debate has pitted health experts, scientists and economic interests against each other. According to Tristan Thompson it is clear that money is behind the states' ban on flavored e-juice.
"Trying to ban a product in this way, because of an unjustified moral panic, is simply absurd. It's not ok, and whatever your political color and affiliation, you have to react. General product bans have not worked in the past, they will not work in the future and they will not work now. Politicians know that too. This is not about saving young people from e-cigarettes. There is an economic ulterior motive here," said Tristan Thompson to RegWatch.
The motive, according to Tristan Thompson and several commentators, is "MSA - Master Settlement Agreement. Since 1998, several states have had an agreement with the big tobacco companies that forces the companies to pay large sums of money in relation to their annual local cigarette sales in the various states. In return, the agreement prevents states from suing the tobacco companies for the harm their products cause. As a result, fewer smokers is not necessarily seen as a positive development in some states, from a purely economic perspective.
"It's a lot of money for some states. The MSA is an important underlying reason for wanting to ban e-cigarettes or alternative products that attract smokers - the states lose their MSA money when cigarette sales decline. We, as an alternative to cigarettes, don't fit into their economic calculus. So they ban our products" says Tristan Thompson.
"Smokers are probably the most stigmatized group in society. Smoking is not just a class issue, but a deep moral issue rooted in the perception of addiction. Smokers are seen as sick individuals who MUST be forced to choose - stop smoking or die. It is "no pain, no gain" that applies. All forms of harm reduction, whether methadone programs or nicotine via e-cigarettes, are not seen as alternatives, but as equally "evil" phenomena. It's as if it's not really good enough; vejping is repugnant to them because it's actually not only proven to be healthier, but also something that users enjoy. Then it's all wrong, according to this puritanical way of looking at drug addiction" says Matt Culley to RegWatch.
The demonstration will start at noon in Washington (around 17:00 CET) and run for a few hours with speeches from all major vejp associations and consumer organizations.
Read more at Vejpkollen:
Authorities: Illegal e-juices caused the lung damage in the US
Scientists warn: "Banning e-cigarettes leads to more dead smokers"
Flavor bans in New York - "Weighers sent back to smoking"